Our Philosophy

We believe that while there is often ample opportunity in investing, risk must never be ignored. Therefore, our number one goal is to achieve above-average returns with minimal risk. Based on today’s financial environment, we invest mainly in companies that pass a “10/10” test - companies that increase their dividend by 10% per year on average, for 10 years in a row.* Not only are these typically blue chip companies that have stood the test of time, but the dividends they often pay allow our clients to grow income while weathering minor market downturns. It is our belief that owning shares of great companies can potentially provide our clients with rising income, inflation protection and portfolio diversification.

Once we develop a portfolio of investments, we continue to try and reduce volatility by initiating a position in each company no larger than 5% of the portfolio’s total value. From there we’ll monitor stock price movements closely, using technical analysis to determine if additional shares should be added to the portfolio. For diversification purposes, we typically limit the initial portfolio’s exposure in any one sector to about 10%, preventing the portfolio from having “too many eggs in one basket”.

From time-to-time, we will adjust our client’s equity investments based on research and shifts within the market. In addition, we regularly monitor the portfolio and ensure our clients receive regular market updates, to ensure a more successful experience.

We believe the key to any successful advisor-investor relationship is mutual trust. Therefore we work diligently to gain the trust of our clients and ensure they clearly understand their strategy and are receiving the best customer service possible.

*Dividends are not guaranteed and a company’s future ability to pay dividends may be limited.